Biomimicry is the art and science of drawing upon nature as inspiration to solve to design problems in a sustainable way.
Among the most notable proponents of this new and rapidly growing field is Janine Benyus, author of six books on the subject, co-founder of the Biomimicry Guild, and president of the Biomimicry Institute.
This week, Friday Night at the Movies features an absolutely fascinating talk by Janine Benyus from TED2005. The video is well worth the 23 minutes it takes to watch, but if you simply can’t devote that amount of time, fast-forward to the 10-minute mark where Benyus begins addressing the first of her 12 sustainable design ideas. Great stuff.
